Carketa Chrome Extension Introduction

Carketa Chrome Extension User Guide

Introduction

The Carketa Chrome Extension is a powerful tool that provides real-time access to appraisal data, reconditioning insights, and pricing recommendations while buying vehicles on simulcast and managing inventory. This guide explains how to install, navigate, and utilize the extension effectively.

Installing the Carketa Chrome Extension

1. Open the Chrome Web Store.

2. Search for Carketa Chrome Extension.

3. Click Add to Chrome and confirm installation.

4. Log in with your Carketa credentials.

Using the Chrome Extension While Buying on Simulcast

1. Accessing Appraisal Data in Real-Time**

• Open your Simulcast Auction Platform (e.g., Manheim, Adesa, etc.).

• Click on the Carketa Extension Icon in your browser.

• Enter or select a vehicle to instantly view appraisal values.

• Compare historical pricing trends and market demand to make informed bidding decisions.

2. Viewing Reconditioning Data for Smarter Purchases

• The extension automatically pulls recon estimates from your dealership’s Carketa system.

• See estimated repair costs and time-to-market projections.

• Identify vehicles that require minimal investment to maximize profitability.

3. Making Quick Buying Decisions

• Use Carketa Score to assess vehicle quality.

• Compare wholesale and retail pricing insights.

• Check how a potential purchase aligns with your dealership’s inventory needs.

Repricing Inventory with the Carketa Chrome Extension**

1. Accessing Your Live Inventory

• Navigate to your dealership’s inventory management system.

• Click on the Carketa Chrome Extension to load real-time market data.

2. Viewing Pricing Recommendations

• The extension provides suggested retail prices based on market trends.

• Compare pricing history and competitor listings.

• Adjust vehicle prices directly from the extension to stay competitive.

3. Monitoring Market Changes

• Stay updated on price fluctuations and demand shifts.

• Get alerts for vehicles that need immediate price adjustments.

• Use the data to improve turn rates and profitability.

Seeing Critical Reconditioning Data for Inventory Management

1. Checking Recon Status

• Instantly view each vehicle’s reconditioning progress.

• Identify bottlenecks in the recon process.

• Ensure vehicles are ready for retail as quickly as possible.

2. Estimating Costs & Time-to-Market

• See detailed cost breakdowns for repairs and upgrades.

• Use estimated completion dates to plan vehicle listings.

• Prioritize high-margin vehicles for faster turnaround.

3. Improving Recon Workflow Efficiency

• Use the extension to track recon stages.

• Communicate with service teams about pending work.

• Make data-driven decisions to optimize inventory flow.

Conclusion

The Carketa Chrome Extension is an essential tool for dealerships looking to streamline the vehicle acquisition, pricing, and reconditioning process. By integrating real-time appraisal data, market trends, and recon insights, dealers can make more informed buying decisions, optimize pricing strategies, and maximize profitability.

Updated on: 27/02/2025